www.clickscrollzoom.com
Artist
Li Junsi

Li Junsi is Chinese. She is attending the graduate school of visual design at Hongik University. She came to Korea and has considered her identity as a stranger. While communicating with people without speaking Korean well, she has agonized over the communication methods of strangers such as international students. And she also pondered how deaf people communicate. Based on these experiences, she is interested in the topic of communication and empathy, and continues her design work with a warm feeling.
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Artist
Li Junsi

Li Junsi is Chinese. She is attending the graduate school of visual design at Hongik University. She came to Korea and has considered her identity as a stranger. While communicating with people without speaking Korean well, she has agonized over the communication methods of strangers such as international students. And she also pondered how deaf people communicate. Based on these experiences, she is interested in the topic of communication and empathy, and continues her design work with a warm feeling.
Curatorial Essay
- Finding a new narrative – The Role of Art Narrative in the Digital Era -

The emergence of media technology has provided another possibility for the art field. Lee Junseo, who continues to work on combining technology and philosophy with art while majoring in mechanics, uses a computer program to produce works of art through various variations and combinations. She uses the web page development programming method to implement her audience-participation installations on the web. Accordingly, her works were reborn as interactive art where artists and visitors create works together. The Chinese artist and designer Li Junsi's Thank you, Sign Languageseries was originally planned to be published as a book, but as it was implemented on the web, visitors can even see videos explaining sign languages in this exhibition.
Visitors will enter the web exhibition through the narrative-flooding internet. In this era, when many people drift on the web for relaxation, contemporary art works displayed on the web also have the potential to serve as entertainment while having narrative structures. Appreciating Li Junsi's Thank you, Sign Language visitors learn the sign languages by empathizing with her everyday trivial stories.
Just as the characters have important positions in the events development in literature and film genres, Lee Junseo's Same Solid has character-driven events taking place in a specific background and time. People who appreciate Humans in a One-Way Machine enter the virtual electronic world, following the narrative of the work as if they were solving a riddle while carrying out certain acts. This shows a special narrative structure. In both works it is difficult for the audience to fully understand Lee’s intentions, but her narrative makes room for interpretation and presents the possibility of the narrative structure that only art can have.

Curator Jiweon Ryoo
Individual Work Essay
The "Thank you, Sign Language" series is an illustration design work featuring empathic themes that began with Li’s autobiographical experiences. It is designed to arouse people's interest in deafness and sign language. By displaying the work in this exhibition, she teaches the main audience, able-bodied people in Korea, about Chinese sign language. She mediated those who might never meet through images of sign language visualizing the auditory language.
Narratives are always around us. We like narrative because it is similar to our lives. The same is true of Li’s work. A narrative has real meaning as it is communicated and empathized, so when visitors click, appreciate and tag her work, its narrative has real meaning.
New mixtures of contemporary art narrative structures emerge in media art and web art. They are related to mass media and multimedia. We cannot help but recognize it as our environment, whether favorable or critical of mass media. As expression styles become more and more mixed, the walls of genres which were traditionally considered heterogeneous, such as music, movies, literature, cartoons and games, are falling apart. This work was implemented on the web by choosing the format of webtoon appreciation and video operation. In addition, Li encourages visitors to freely share the illustrations and videos through social networking services. Taking the form combined with webtoons and SNS, her work illustrates the trend of art.
The virtual world in the work, which contains narrative structure, is dissolved in the world of image and text. Contemporary art breaks down the boundaries between art media, and expands its scope of form by capturing the development of digital technology. As a result, various media join or embrace each other beyond the unique realm of traditional art, such as literature, movies, and visual arts. This aspect of de-genre interaction of art is coupled with the continual expansion of content through the formation of new relationships. Li’s work thus leads to a discussion of the new perceptual action by the organic structure between different media and the possibility of its expansion of content.

Curator Jiweon Ryoo